Cruzan® Rum Welcomes You To The Don’t Hurry

New Campaign Encourages You to Sit Back, Relax and Take Things One Sip at a Time

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Skinnygirl® Cocktails Introduces the “New Girls” at Launch Party with the Help of Bethenny and Celeb “Bartender” Friends

Low-Cal Cocktail Line’s Newest Products – Skinnygirl® Mojito, Skinnygirl® Sweet ‘n Tart Grapefruit Margarita, Skinnygirl™ White Cherry Vodka and Skinnygirl™ Moscato – Make Their Official Debut with Celeb “Bartender” Tips Benefitting Dress for Success

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Sauza® Tequila Rescues Women With Its New “Make It” Campaign

One of the Most Watched Viral Video Campaigns of 2012* Is Back for a Second Year with a New Twist

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Cruzan® Rum Launches Two New Tropical Flavors

Pioneers of the Flavored Rum Category Introduce Cruzan® Key Lime Rum and Cruzan® Passion Fruit Rum Just In Time For Spring

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Sauza® Tequila Revolutionizes The Margarita With The Introduction Of Sauza® Sparkling Margarita

Three refreshing flavor combinations offer a unique tasting experience.

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Jim Beam Releases Limited-Edition “Distiller’s Masterpiece” Bourbon Just in Time for the Races

Celebrating Kentucky’s Horseracing Season, Beam’s Most Exclusive Liquid is Available for $199.99 in Limited Quantities Only at the Jim Beam American Stillhouse in Kentucky

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Press Releases

With so many noteworthy brands, Beam is constantly making news in the spirits industry and beyond. Take a look at the latest headlines.

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PR Contacts

See the full list of contacts for all things related to media, philanthropy and social responsibility.

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Digital Press Kit

Download the industry press kit, which gives an overview of the Beam organization and the portfolio of alcohol brands.

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